Case study
Is the pub still the heart of the community?
Heineken Smart Dispense / Brand campaigns
The brief
Working with the agency The Romans, Heineken wanted social films for Smart Dispense, its draught beer system for pubs, that put real drinkers and landlords at the centre.
What we made
Street interviews in Nottingham in January 2025 and Manchester in June 2025, on Heineken mics, asking people about their perfect pint and what their local means to them. We also filmed punters and landlords inside local pubs, with each question shown on screen.
The result
More than 20 short films across the two cities, all signed off by the client. After Nottingham, the agency booked us again for Manchester.
One film from the Nottingham shoot. Shown in full.
Watch it
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